You all know how I love serendipity—well, this week's guest, Stanford professor and philanthropist Kathleen Kelly Janus, and I met in one of my favorite ways! Sitting next to each other on an airplane. Kathleen was traveling to New York City to meet with publishers to try to get a book deal, Pivot was about to come out, and I had known her agent Lisa DiMona for many years (she represented Seth Godin at the time I met him).
I'm thrilled to share that in the two years since we met, Kathleen's book, Social Startup Success: How the Best Nonprofits Launch, Scale Up, and Make a Difference, has launched! In this episode we dive into what makes fundraising for non-profits different from for-profit businesses, why so many hit revenue plateaus, why success is based far more on measurable inputs and small experiments than having a "genius" founder, and how to get involved with causes you care about if you find the vast array of volunteering and donating opportunities a bit intimidating.